As an Email Marketing Specialist, you will play a key role in helping the marketing team meet revenue targets through effective email marketing, lead management, and optimizing technology. This highly collaborative position is essential for ensuring visibility into our sales pipeline and automating the customer journey. You will report directly to the Senior Director of Demand Generation and work within the broader SevenRooms Marketing team.

Responsibilities:

Marketing Campaign Operations

• Handle the intake, creation, and execution of numerous marketing campaigns in Marketo, aimed at engaging prospects and customers through emails, events, and landing pages.
• Manage and segment email lists in Marketo to deliver targeted and relevant messaging.
• Improve email content and design to maximize deliverability and engagement.
• Track and analyze campaign performance, providing insights and recommendations for optimization.
• Ensure compliance with email marketing regulations (e.g., CAN-SPAM, GDPR).
• Design campaign workflows, including validation rules, triggers, alerts, automated responses, and accurate Salesforce campaign tracking and reporting.

Requirements:

• 3-4 years of experience in a B2B marketing automation role.
• Expertise in Marketo, particularly its integration with Salesforce.
• Ability to quickly learn new technologies and assess their business impact.
• Strong multitasking skills in a fast-paced, high-volume environment with keen attention to detail.
• Excellent business acumen, thriving in cross-team project management, and strong internal communication regarding project timelines and objectives.

Benefits and Compensation:

• A fresh start with a flexible and independent work schedule, including two paid weeks off at the beginning of employment and unlimited paid time off. This includes minimum PTO based on tenure, paid parental leave, and the ability to work from anywhere.
• Competitive and fair compensation, with a salary range of $100,000 to $110,000, dependent on factors like education, experience, and location. The role also includes bonus eligibility and equity options within the company.
• Comprehensive benefits package, including medical, dental, vision, commuter benefits, gym reimbursement, 401K, and unique wellness programs like One Medical, Spring Health, Carrot, and Headspace.
• Employee recognition and development programs, including monthly stipends, dining credits, milestone rewards, and financial support for continuing education and certifications.

About SevenRooms:

SevenRooms is a leading guest experience and retention platform for the hospitality industry. Their platform enables operators, from small restaurants to international hospitality groups, to build strong relationships with guests, deliver excellent experiences, and increase repeat visits. The platform includes features for reservation and table management, online ordering, mobile payments, review aggregation, and marketing automation. Since its founding in 2011, and with backing from investors like Amazon and Comcast Ventures, SevenRooms has expanded globally and serves clients such as MGM Resorts, Mandarin Oriental, and Live Nation. The company is consistently recognized as a top employer for its people-centric approach.

SevenRooms is committed to diversity and inclusivity and encourages all qualified individuals to apply regardless of background or identity.