Rocket Money is dedicated to helping people achieve their financial goals by offering a comprehensive view of their finances and a range of valuable services that save time and money, giving them an advantage in their financial journey.

With over 5 million members, Rocket Money is transforming the way users manage their finances through a suite of services that optimize both time and money. We've secured the top spot in the App Store’s finance category and continue to set new standards in performance.

In this role, reporting to our Senior Growth Marketing Manager, you'll play a crucial part in expanding our offline presence and driving Rocket Money’s growth. You'll be involved in executing, analyzing, and optimizing our influencer and partnership strategies, with the opportunity to make a significant impact during our hyper-growth phase. As a member of our offline team, you'll help us maximize our potential for efficient and effective growth.

ABOUT THE ROLE 🤹‍♀️

• Handle influencer sourcing, outreach, contract negotiation, campaign execution, and analysis.
• Manage day-to-day operations and optimizations of user acquisition through the Influencer channel with a keen eye for detail.
• Contribute to the strategy and execution of the Influencer channel, aiming to expand our reach while surpassing ROAS targets.
• Serve as the primary contact for influencers, talent managers, and agency partners, building strong relationships to maintain Rocket Money’s reputation as a top growth team.
• Use deep channel insights to suggest data-driven optimization opportunities that align with the growth team’s objectives.
• Collaborate with our creative team to ensure top-tier creative briefs.
• Work cross-functionally with Digital and Creative teams to strategize repurposing influencer content for digital ads, including making recommendations, negotiating usage rights, collecting assets, and tracking fees.
• Engage in a culture of rapid experimentation, measurement, and iteration within the marketing team. The best ideas come from anyone and are driven by data.

ABOUT YOU 🦄

• 1 to 2 years of professional experience in a performance-focused media buying role.
• Background in digital marketing, offline marketing, media buying/planning, or influencer-based marketing channels.
• Experience in influencer marketing is a plus, but not mandatory.
• Strong communication skills across various platforms (Slack, email, phone, within the team, and with partners).
• Advanced proficiency in Excel.
• Confident in voicing opinions and giving/receiving feedback.
• Ability to prioritize multiple time-sensitive tasks and perform under pressure.
• Proactive and self-motivated.
• Deep curiosity and a desire to make a meaningful impact.

BONUS POINTS 

• Experience with BI tools like Looker.

WE OFFER 💫

• Health, Dental & Vision Plans
• Competitive Pay
• Matching 401k
• Unlimited PTO
• Daily Lunch (In-office only)
• Snacks & Coffee (In-office only)
• Commuter Benefits (In-office only)

Additional information: The salary range is $60,000 - $80,000/year, plus bonus and benefits. The base pay offered may vary depending on your knowledge, skills, and experience.

Rocket Money, Inc. is committed to being an Affirmative Action and Equal Opportunity Employer. We welcome all qualified applicants and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.

In line with the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records for employment.